guides
Student Recruitment Success Factors
Use this self-assessment tool to evaluate your university’s performance against key success factors for international student recruitment. Based on sector best practice, it helps identify strengths and gaps to inform more sustainable and effective recruitment strategies.
Assessing When Low Net Revenue Is Justified
This tool supports decision-making around international recruitment strategies that generate lower net revenue per student. Use it to explore when such approaches may be strategically sound—whether to meet diversity goals, build new markets, or maintain critical mass in under-recruited programmes.
Transnational Education Scorecard
Use this self-assessment tool to evaluate your university’s performance against key success factors for international student recruitment. Based on sector best practice, it helps identify strengths and gaps to inform more sustainable and effective recruitment strategies.
University Recruitment Archetypes Tool
This framework helps universities identify their dominant international student recruitment strategy and assess its alignment with institutional priorities. Use it to evaluate financial sustainability, understand the risks and rewards of your current approach, and explore more strategic alternatives.